alfa framtak

How we work

Our way of working

Seriously active
ownership

We are active owners. This means we take a hands-on and engaged approach to managing and influencing the companies in which we invest. We believe active ownership involves more than just providing capital; it entails actively setting clear goals, defining KPIs, aligning accountability and incentives with management, and closely monitoring performance.

We also factor in environmental, social, and governance factors that will impact the long-term performance of a company and the well-being of society as a whole.

All of this enables us to significantly enhance operational efficiency and unlock value for our stakeholders, as well as leave a positive footprint on the Icelandic economy.

Our approach

From investment to divestment

The way we work is quite straightforward. Not to be confused with ‘easy’ or ‘superficial’. No, rather, it means that we follow the same recipe every time we collaborate with a portfolio company.

  • 1. Investment process

    We start by analyzing opportunities, negotiating smartly, and managing risks. Ultimately we want to set the stage for a fruitful partnership.




  • 2. 100 Day Plan

    The first 100 days are all about laying a solid foundation for sustainable long-term growth. During this stage, we focus on addressing key aspects from the due diligence report, integrating systems and incentive structures, and strategic planning.


  • 3. Stewardship

    Over a typical holding period of 4-6 years, our focus is on tangible, measurable success. Here our role is to nurture and guide the investment. Whether it is supporting growth plans, increasing profitability, optimizing the capital structure, or introducing sustainability initiatives.

  • 4. Harvest and yield

    Realizing potential matters and this phase is a time to see the fruits of our labor and the effectiveness of our initiatives. Ensuring that we've not only achieved financial growth but also made a true impact on the company.


  • 5. Exit process

    Our ultimate goal is twofold: leave the company in better shape than when we invested and ensure a smooth transition to the next chapter of its journey. Whether it involved preparing for a public listing, transitioning to another investment fund, or finding the right strategic buyer, our focus is on securing the best possible future for the company.

Our Commitment

Living up to the highest standards

As PRI signatories, we have publicly committed to the six Principles for Responsible Investments.

Alongside our philosophy of Positive Impact Investing, our responsible investment policy aims to assess potential risk factors that could impact each investment, minimize the likelihood of these risks materializing, and enhance value through environment,

social, and governance (ESG) strategies in the post-investment period. Ultimately, we want to deliver a positive impact for Iceland.

Alfa Framtak’s policy on responsible investments includes the firm's ESG criteria, as well as sustainability risk in investment decisions and during ownership.